Sports

‘Where the heck are the women?’ Why women’s sports could see financial boon in future TV deals

Tom Schad, USA TODAY Comments Off on ‘Where the heck are the women?’ Why women’s sports could see financial boon in future TV deals

As fan and sponsor interest in women's sports continue to grow, and media landscape shifts, women's sports could see a TV revenue boon soon.

     
Tom Schad, USA TODAY
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