News Iconic ‘Today’ show weatherman Willard Scott dies at 87: ‘The ultimate broadcaster’ September 4, 2021 Jenna Ryu, USA TODAY Comments Off on Iconic ‘Today’ show weatherman Willard Scott dies at 87: ‘The ultimate broadcaster’ Willard Scott, the iconic "Today" show weatherman known for using Smucker's jelly jars viewers turning 100 or older happy birthday, died Saturday.